Let me give a personal example, for many years i was a project manager doing very large commercial projects and my website? the only thing i used it for? email! my traffic was pretty much ZERO to that site but it didn't matter, i wasn't using it to attract business/people/eyes.
When i retired a few years ago, my goals changed, instead of doing bid & spec work where only 1 thing mattered, the NUMBER! Now i was semi retired, not doing that big work and i needed a website that attracted people/eyes as i was doing small residential work.
Solution? pitch the old website & redesign a new one targeted to attract EYES! and move up the search engine ladder one step at a time.
Times change, goals change, conditions change, simply put, those that change prosper, those that don't change don't, it's as simple as that.
This ain't rocket science folks!
I just checked on Google the search term "antique forums", this site is on the bottom of page 2, not many "eyes" are gonna venture that far down the list, just sayin.......