I can only venture
a quess about the pencils, and that would be,
the name suggests they were made/sold in England,
they appear to be a fancy "gift" set,
the Heart, Diamond, Spade and Club insignia suggests "playing cards",
thus they may have been made for a gift for someone who was a "card fanatic" such as a Bridge player.
OOPS, I decided to Google that "guess" and found this for you.
Here, click on this url
http://www.peterdunn.org.uk/bridgewebsite/ephemera.htm and check out all the items clear to the bottom to see what I mean. I noticed 1 mechanical pencil near the bottom and a box of "
bid pencils" about half way down which suggests to me that is what you have.
Bridge bid pencilscheers